Superior Cheer and Pearison Inc.'s History
At Superior Cheer, our passion is making sure your team looks and feels their absolute best, while assisting you from start to finish!
No matter the scale of your order, our friendly Sales Cheer will work with you to select the perfect uniforms, shoes, poms, and accessories for your squad's style and budget! Our fast shipping will ensure your group receives what they need on time. Superior Cheer has been operating since 2011 – however, we have been serving the dance community for over 20 years! As a division of Pearison Inc., we have supplied uniforms, footwear, and poms for many local groups in our area, as well as teams across the country.
Pearison Inc. Today
In 2012 the company’s third division, Superior Cheer, was founded with a catalog and website. The athletic team and corporate uniform business Embroidery Direct was renamed Superior Team. Construction was completed in 2014 on a 20,000 square foot manufacturing plant addition at the Cynthiana headquarters and all Pearison, Inc. employees were now under one roof.
Today, Pearison, Inc’s three divisions Band Shoppe, Superior Cheer, and Superior Team continue to serve customers around the world.